Gueliz District

If the old Medina is the heart of Marrakech, then Gueliz is its modern pulse. Built during the French protectorate in the early 20th century, Gueliz was once a quiet suburb outside the city walls — a stark contrast to the maze of the ancient Medina. Today, it stands as the city’s contemporary center, where tradition meets modernity in effortless harmony.

Wide boulevards lined with cafés, art galleries, and boutique shops give Gueliz a distinctly European feel, yet it never loses its Moroccan spirit. Locals sip espresso at sidewalk cafés while the aroma of fresh pastries mingles with the scent of orange blossoms. Just a few steps away, you’ll find modern shopping malls sitting side by side with traditional markets, blending the old and new in true Marrakech fashion.

Gueliz is also home to some of the city’s most iconic landmarks — from the elegant Théâtre Royal to the famous Jardin Majorelle, a lush blue oasis once owned by Yves Saint Laurent. Strolling through its palm-lined streets, you sense the city’s evolution — from an ancient desert hub to a cosmopolitan destination that embraces the world while staying true to its roots.

By night, Gueliz comes alive with rooftop bars, contemporary restaurants, and art-filled lounges that reflect the creative energy of modern Marrakech. It’s a place where history glances forward, where every corner whispers of progress, yet every moment feels unmistakably Moroccan.